Update: Check out the photos and video.
The fifth annual Pelican Plunge is slated for New Year's Day.
The event will take place at noon at Hunting Island's Lighthouse (North) Beach on January 1, 2013, when the average water temperature is a not-so-chilly 54 degrees.
You can check out a video of last year's fun up top and see some photos below.
The event raises money for educational programs like the "Discover Carolina" State Park programs. Last year $4,200 was raised.
If you'd like to take the plunge, fill out this sheet and bring it along with your donations to the day of.